The 7 Deadly Sins of eCommerce Marketplace Management

Seven Critical Marketplace Management Mistakes

Customers have time and again exhibited their confidence in online marketplaces. The global digital buyer count has steadily risen through the past decade, now expected to cross 2.14 billion by 2021. Platforms like Amazon, eBay, Walmart, Rakuten, etc. are the dominating players in a landscape that’s set to make nearly $3.46 trillion in 2019.

Clearly, eCommerce markets have made online shopping and selling more approachable than ever. Owing to their utility, they have earned the trust of buyers and sellers worldwide. Unfortunately, the chances of succeeding in eCommerce marketplaces don’t grow with the opportunities. 

Trying to stay ahead of the competitive market takes a lot of work. Supervising marketplace management services, optimizing product listings, Amazon/eBay/other platform-based pricing, updates- there’s a lot of juggling on the seller’s part. Amidst that chaos, mistakes slip in. If left unchecked, they balloon into issues that can fatally harm a business.

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Amazon Competitor Analysis – A Quick Checklist

product listing optimization

With over 1 million sellers joining Amazon in 2018, it is evident that there has been a substantial increase in the number of new entrants on the world’s number one marketplace. And as a result, competition among sellers has increased manifolds. In such a scenario, staying ahead of the competition has become all the more challenging. If you intend to stay ahead and stand out from your competitors, conducting an in-depth competitor analysis is a great idea and an effective way to gain an edge over them.

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